Satellite Media Tours Conducted by Rhodes Communications
"New Boats and Accessories for 2002"
Location: Miami International Boat Show, Florida
Date: February 12, 2002
Host: Dick DeBartolo, the Giz Wiz
Participants: National Marine Manufacturers Association (NMMA), Genmar, Raymarine, Mercury Marine, Yamaha PWC
Nielsen-certified results: 3.1 million viewers in 88 markets and two regional placements.
"Boating Safety Week"
Location: Freeport, Long Island
Date: May 9, 2002
Host: Dick DeBartolo, the Giz Wiz
Participants: Genmar, NMMA, Raymarine, Transderm Scop, West Marine
Nielsen-certified results: 5.7 million viewers in 158 markets and one regional placement.
"New Boats and Accessories for 2003"
Location: Miami International Boat Show, Florida
Date: February 14, 2003
Host: Dick DeBartolo, the Giz Wiz
Participants: Furuno USA, Suzuki Engines, Genmar, NMMA, 3M
Nielsen-certified results: 6.4 million viewers in over 200 markets along with two national placements on CNN Headline News.
"Summer Boating 2003"
Location: Annapolis Waterfront Marriott, Maryland
Date: July 1, 2003
Host: Dick DeBartolo, the Giz Wiz
Participants: NMMA, Tupperware, Polaris JetSkis, Transderm Scop, Chris Craft Boats
Nielsen-certified results: 5.4 million viewers from 293 telecasts in 205 markets along with one national placement.
"National Parks Founder's Day Outdoor SMT 2003"
Location: KOA Cherokee, North Carolina
Date: August 28, 2003
Host: Aileen Avery
Participants: 3M, Kodak, OFF!, Leave No Trace
Nielsen-certified results: 4.4 million viewers from 288 telecasts in 161 markets.
"New Boats and Accessories for 2004"
Location: Miami International Boat Show, Florida
Date: February 13, 2004
Host: Dick DeBartolo, the Giz Wiz
Participants: NMMA, Genmar, Evinrude/Johnson, Furuno Electronics
Nielsen-certified results: 7.5 million viewers from 209 telecasts in 188 markets with two national placements including Fox NewsEdge and ABC News Overnight.
"U.S. Camping and RVing Trends"
Location: Fiesta Key, Florida
Date: April 30, 2004
Host: Jim Rogers, President and CEO, Kampgrounds of America (KOA)
Participants: KOA solo-tour
Nielsen-certified results: 5.2 million viewers from 276 telecasts in 189 markets.
"The Latest in the Boating Industry"
Location: Ft. Lauderdale International Boat Show, Florida
Host: Alan Jones, Editor of Boating World
Date: October 29, 2004
Participants: Genmar, Evinrude/Johnson, Kawasaki, Boating World
Nielsen-certified results: 5.8 million viewers from 237 stations in 186 markets
"The Latest in the RVing Industry"
Location: The RVIA national trade show from Louisville, Kentucky
Hosts: Joe & Vicki Kieva
Date: December 1, 2004
Participants: Country Coach, Fleetwood, Yamaha, Forest River, Maytag, Kampgrounds of America
Nielsen-certified results: 6.4 million viewers in 196 markets. National placements on CNN TV and Family Life Radio.
"New Boats and Accessories for 2005"
Location: Miami International Boat Show, Florida
Host: Dick DeBartolo, The Giz Wiz
Date: February 18, 2005
Participants: Genmar, Evinrude, Furuno, Transderm Scop, Hobie
Nielsen-certified results: 7.6 million viewers from 233 stations in 168 markets.
"New RV Products for 2006"
Location: RV Supershow, Tampa, Florida
Hosts: Joe & Vicki Kieva
Date: January 18, 2006
Participants: Lance Campers, Dupont, Blue Ox, Thales Magellan, Cummins, Kampgrounds of America
Nielsen-certified results: 5.8 million viewers from 328 stations in 184 markets
"New Boats and Products from the Boat Show 2006"
Location: Miami International Boat Show, Florida
Host: Dick DeBartolo, The Giz Wiz
Date: February 17, 2006
Participants: Furuno, Thales Magellan, Evinrude, Boats.com, West Marine, Taylor Made Products
Nielsen-certified results: 8.2 million viewers from 377 stations in 179 markets